Collaborative Intelligent Transportation Systems are almost part of our everyday life. A C-ITS environment can provide numerous services that soon will become essential to roads’ users. The latter resides in improvement of road safety, entertainment, and commercial services. However to provide such services, the C-ITS environment needs an advertisement and dissemination service of the latter. Indeed, users have to be aware of the available services in order to request them if needed. Actual standards of service announcement show their limits, especially regarding the support of several communication profiles. For this reason, this paper, describes a new service advertisement message called CAM-Infrastructure. The latter is compliant with ETSI standards and is deployed in a nationwide scale project.